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Tech Brand Updates

Survey Monkey was founded 20 years ago as an easy-to-use online survey tool, but its managers soon learned that users were not just using it to schedule meetings.

On Designing Real Change

Lisa Smith may not be a familiar name in design circles, but her influence on famous clients that range from Burger King to the Met is known to almost everyone.

Cityscape Branding

The city of Montreal has chosen an unexpected canvas for displaying its identity: manhole covers.

An Independent Sturgis Brand

The city of Sturgis, South Dakota, has developed its own brand, firmly identifying itself as home to one of the largest motorcycle rallies in the United States.

Of The Nation, for The People

The National Gallery of Art in Washington, D.C., reopened to the public last week for the first time since November 2020 with a brand-new tagline: “Of the nation. For the people.”

2021 Logo Trend Report

This year is about drama: comedy, tragedy and satire. A connection with the human experience.

Alliance for Period Supplies Branded

The Chicago office of Landor-Fitch has created a new brand identity for the Alliance for Period Supplies, which aids people who menstruate but who do not have sufficient income to buy supplies.

News from London

Artist David Hockney did not charge one cent for his recent re-creation of the familiar Piccadilly Circus tube station roundel, but many Londoners still feel they did not get their money's worth.

Sporty Brands

The governing body of soccer in England, The Football Association, has created a new initiative called England Football that intends to promote football participation across the country.

Brand Refreshments

British milk brand Tom Parker Creamery has a new identity created by White Bear.

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