Everything You Need to Know About Invoices

Picture this: a customer needs a home makeover and happily agrees to use an interior design service after a consultation where they discuss the scope of the project, style and design, layout, paint, furniture, decor, and costs. There's just one problem: the business doesn't have an invoicing workflow. The customer doesn't know when payments are due,...

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ACH Payment: What It Is, How It Works & How Much It Costs

Have you ever set your utility bill to auto-pay? Split a dinner bill by sending your friend cash through Venmo? Had the IRS drop a nice, juicy tax refund straight into your checking account? If so, you’ve already experienced the benefits of ACH payment. And you’re definitely not alone. In fact, 2021 saw 29.1 billion ACH payments covering $72.6...

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Become a Certified Professional HubSpot Sales Representative

The demand for sales roles only keeps growing. According to research published by HireDNA, sales roles shot up by 65% in 2021, totaling around 700,000 positions in the US alone. That’s why the HubSpot Academy is partnering with Coursera, the world's most trusted online education resource, to bring you the HubSpot Sales Representative Professional...

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Freemium Pricing: How to Leverage It & 4 Popular Models

Freemium pricing is one of the more prominent avenues businesses can take to build buzz, attract users, and ultimately translate prospect interest into revenue. But popular as it might be, there's no guarantee it will work for your company. Here, we'll explore the concept a little deeper, see the core considerations you need to take when deciding...

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A Guide to Fair Inflation Pricing

As of March 31, 2022, inflation in the United States stands at 8.54% — the worst it has been in close to 40 years. Obviously, that figure has massive implications for businesses of all sizes, and several business owners are faced with a question that's every bit as uncomfortable as it is pressing: What do we do about our prices? Inflation product...

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Contactless Payments: What Is It & Is it Safe?

Imagine it’s the year 3000. You drive your hover car to the plutonium fuel station. You buy snacks and pay for everything with a wave of your hand. If you have a tap card, that last part is already possible. In fact, it’s been possible since the year 1995. But in the last few years, more and more people are turning to contactless payments. So,...

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The Ultimate Guide to Personal Branding

Everyone who's active online has some sort of personal brand established. Social media accounts, websites, digital portfolios, blog articles, and the various ways you communicate all contribute to your unique identity and image. Unaware of your personal brand? Take a few seconds to Google yourself. Whatever content mentions you is part of your...

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How to Accept Credit Card Payments as a Small Business

In 2020, 55% of all payments were made by credit or debit card, according to the Federal Reserve. During that same period, cash payments fell from 26% down to only 19%. Which means if your business isn’t accepting card payments, you’re leaving money on the table. So does that mean you need to invest hundreds of dollars in a card processing system...

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How to Lead a Sales Team: 14 Key Tips to Help New Managers Thrive

Even the most seasoned, effective salespeople can struggle when hashing out how to lead a sales team. Taking the reins doesn't come naturally to everyone, and even born leaders might need a little guidance when transitioning into a sales management role. That's why we put together a list of some key tips aspiring sales leaders can refer to as they...

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Best Invoice Software for Small Businesses + How HubSpot Makes It Better

Business is booming and you’ve finally outgrown making invoices in your word processor. Congratulations! Whether you’re a freelance designer or the leader of a sales team, you’ve got more important things to do than manually bill your customers. But a freelancer and a sales team won’t have the same billing process, so they shouldn’t have the same...

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