What is a Hand-Raiser [+How to Run One Like a Pro]

Cold outreach, by nature, tends to be awkward and exhausting. Almost no one wants to hear from some business they've never heard of, and hardly anyone wants to try to convince a frustrated prospect to stay on the line. But sometimes, a prospect is willing to take some of the strain off that process by explicitly demonstrating interest in a company...

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Everything You Need to Know About Using Tie Downs in Sales

Only 3% of buyers trust salespeople. In fact, the only people that buyers trust less than sales reps are car salespeople, politicians, and lobbiers. Sales tie downs are here to help fix that. They allow you to build trust and loyalty with your buyers, as well as close more deals. Unlike a regular sales process, using sales tie downs with your potential...

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The Ultimate Guide to a Career in Sales

If you hear "ABC" and "Always be closing" pops into your mind, a sales career may be the perfect match for you. But if you're thinking "Huh? What does that mean?" don't worry. You've come to the right place to learn what it's like to have a career in sales, and it's about much more than the close. Sales seems like a fast-paced, hardball kind...

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7 Principles Sales Reps (Who Crush Their Number) Swear By

Sales principles are the fundamental concepts that ring true in every sales process. They’re based on customer psychology, marketing science, and human interaction studies. Internalizing these principles will make you a better salesperson by fostering stronger connections with your prospects. That connection will build trust, which will help you advise...

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The Ins & Outs of Successful Peer-to-Peer Selling

Consumers are skeptical by nature. They understand that businesses are selling for themselves and, in turn, can't always be taken on their word. That's why word-of-mouth and recommendations from prospects' networks are so valuable — and it serves companies to know how to tap into those. That process — capitalizing on consumer trust — is the basis...

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What Is a Reservation Price?

Deciding how to price your products and services can be challenging. High prices may scare customers away, but low prices may mean you’re underselling yourself and your effort. Given this, it’s important to understand the model that works best for you and what you’re selling, as there are many to choose from. In this post, we’ll talk about reservation...

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Operational Objectives: The Core Tasks That Support Strategic Visions

Your organization's broader goals can't be achieved all at once. You don't have the luxury of saying, "We want to radically improve our lead generation numbers. Everybody get on it!" and expecting your company to just figure it out from there. You can't exactly wing business-wide objectives. They have to come together piece by piece — broken up...

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The Ultimate Guide to Building a Team for Black Business Owners

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own...

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11 Red Flags to Look Out for When Interviewing Sales Reps, According to Experts

Exceptional sales reps — the ones who are prepared to both dedicate and deliver — don't grow on trees. They're tough to find, and in many cases, it's hard to distinguish them from reps who might wind up exhausting your time and resources — only to fizzle out and leave before making an impact. When you're interviewing for a sales role, you're bound...

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The 7 Step Process for Extremely Productive Sales Conversations

Having conversations with prospects is baked into sales — in a lot of ways, it's the basis of the whole concept. You need to be able to successfully initiate and conduct productive sales conversations if you really want to thrive in a sales role. Being able to thoughtfully and adeptly communicate with prospects in-person, over the phone, and via email...

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