I run Breaking the Blueprint, a HubSpot Blog column dedicated to the unique challenges and opportunities of underrepresented business owners, so I know that minority groups face a unique set of challenges in accessing the resources they need to succeed, especially when that access is already limited. It’s unfortunate because diversity actually leads...

When a prospect first reaches out for more information, I’ve found that engagement is at its peak. Even when talks progress all the way to a signed contract, they will never be as engaged as they were in that initial moment when a problem arose and curiosity about your solution struck. Many times I’ve been frustrated trying to chase down a once-excited...

Today’s salespeople have access to more data than ever — but not all data is relevant for making better decisions. Over the course of my career, I’ve learned that to sift through the noise, you need sales dashboards to visualize actionable data, analyze performance, and inform key business decisions. In this article, I’ll start by walking through...

Sales coaching sessions can help your reps secure bigger deals and tackle common obstacles to buying. Coaching can lead to a 28% higher win rate and an 88% increase in productivity. In this guide, I’ll walk you through everything you need to know about sales coaching. We’ll also go over the model, techniques, tools – and so much more. Table...

Send your best vibes — I’m considering the purchase of a florist shop. I’ll be scoping out the best AI pitch deck generators to help me get started because outright buying a business is financially laughable for me. Let’s build a strong pitch deck to convince potential investors. A successful pitch deck is brief and powerful. I’ll be sticking...

I’ll be totally honest: Until recently, invoice financing was a mystery to me. You see, numbers have never been my strong suit – I was always horrible at math – and without much context to the term itself, invoice financing definitely exudes … an ick. I have a feeling that you get what I mean. But after doing some (very necessary) research, I quickly...