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Esports Media announces Midnite partnership for Esports.gg

Esports Media Inc, the multimedia company behind news outlet Esports.gg,  has announced a partnership with esports and sports betting platform Midnite. The deal will see Midnite provide Esports.gg with data that can be used in the outlet’s content creation process.  Credit: Midnite RELATED: Exclusive: Betway and G2 Esports team up in ‘next level’...

Panini launches esports sticker album, Team Liquid partners with Verizon | ESI Digest #47

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest is available on all major podcast platforms and is also available in written form below. On this week’s ESI Digest we cover Panini’s LVP partnership, Team Liquid’s multi-year Verizon...

Pinnacle announces second $100,000 CS:GO esports tournament

Esports bookmaker Pinnacle has announced that its second CS:GO Pinnacle Cup will commence on June 28th. Dubbed the Pinnacle Cup II, the tournament will once again feature a $100,000 (~£72,020) prize pool and will use the same format as its first edition, which occurred in March this year. Image credit: Pinnacle RELATED: Pinnacle expands $100,000...

Team Vitality to launch fan tokens on Socios.com

French esports organisation Team Vitality has announced plans to launch fan tokens on blockchain-based fan engagement and rewards application Socios.com. The deal, in partnership with blockchain provider Chiliz, will see holders of the $VIT Fan Token obtain access to exclusive Team Vitality content, activations and shop vouchers. Credit: Team Vitality...

Nuvei: Enhancing esports investments

For years, most traditional sponsorship deals have been fairly simple. Brands have tended to pay organisations for promotion, with team jerseys being the hottest spot for logo placement, usually taken by the biggest fish. Compared to advertisements, there’s barely any difference.  In the esports industry, sponsorship is the major source of revenue...

McLaren Racing unveils multi-year Tezos deal, includes sim racing partnership

UK-based motorsport team McLaren Racing has announced a multi-year partnership with blockchain network Tezos. The deal will see the network become the team’s official technical partner, this includes the McLaren Shadow esports team alongside its McLaren Formula One and INDYCAR divisions. Credit: McLaren Racing RELATED: McLaren Racing partners with...

Panini partners with LVP to release Superliga sticker album

Sticker and trading card company Panini has announced the release of a digital Superliga sticker album in collaboration with tournament organiser LVP.  The Superliga album will include pages of the teams that will be participating in the Spanish League of Legends regional competition. The sticker album will feature players and coaches, as well as the...

Talent agency Rumble Gaming adds Renegades to its roster

Esports talent agency and media platform Rumble Gaming has announced the signing of the North American organisation Renegades to its roster of clientele. According to the release, the partnership will see Rumble Gaming provide the organisation with its expertise in esports talent management, team sponsorships, and consulting services. Credit: Rumble...

Luminosity Gaming launches fan experience keyboard powered by Keemoji

Enthusiast Gaming-owned esports organisation Luminosity Gaming has entered into a multi-year partnership with fan engagement firm Keemoji. As a result of the collaboration, the organisation has launched the Luminosity Keyboard — a fan experience mobile keyboard application powered by Keemoji.  Credit: Enthusiast Gaming RELATED: Enthusiast Gaming...

Telling better stories with esports data — GRID

ESI illustration: GRID/Shutterstock By design, everything in esports is measured. It has to be for game engines to do their job. Complicated formulas compute hundreds of variables in milliseconds to determine the results of player actions. Quantified laws dictate what works and what doesn’t. As a result, game engines must track fountains of granular...

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