The Esports Observer - RSS Feed

The #1 Source for the Business of Esports

Latest articles

TiMi J3 Studio Leo Yao Details the Hierarchy of Call of Duty Mobile China Esports Ecosystem 

During the annual Tencent Esports Global Summit, Leo Yao, the general manager of Tencent TiMi J3 Studio, detailed the developer’s current Call of Duty: Mobile esports plan in China. CoD: M  is developed by Tencent’s TiMi Studios and Activision Blizzard.  Yao stated that the game has over 500M downloads worldwide, and showcased the hierarchy of […] ...

Tencent Esports on Drawing All-Field Blueprint of Esports, Details Partnerships With Tim Hortons, Shangri-La Group, IKEA, and IEEE

Mars Hou, vice president of Tencent Games and general manager of Tencent Esports, gave a presentation called “Drawing an all-fields developing blueprint of esports” to start the afternoon agenda of the Tencent Esports Global Summit.  Hou revealed Tencent Esports’ new business and commercial plan – “partnering with all-field market leaders, and co-build[ing]...

XSET Warzone Pro Fro Partners With Buffd for NFT

Drew Bienusa, the XSET team member known as “XSET Fro ” or “Fro,” has partnered with the digital collection platform Buffd to release a limited edition NFT and t-shirt run. The first run of collectibles features 25 limited-edition digital collectible cards that will be individually numbered and signed by Fro with each buyer receiving a […] The post...

VSPN CEO Dino Ying Reveals Plans to Build Esports Gen-Z Offline Zone, ‘Hero INS’ in Shanghai 

On Friday, Chinese esports solutions provider VSPN CEO Dino Ying gave a speech on the main stage of the Tencent Esports Global Summit, and revealed that the company has a plan to build an offline zone “Hero INS” for Generation Z gamers and esports enthusiasts in Shanghai. The Gen-Z zone will not only include esports […] The post VSPN CEO Dino Ying...

Magic Community Reacts to $750K Reduction in World Championship Prize Pool

The competitive community for Magic: The Gathering has taken to social media to express frustration over a significant reduction in the prize pool for the game’s upcoming World Championship. The event will have a total prize pool of $250K USD, down from the previous championship’s $1M. A previous article published by Wizards of the Coast […] The post...

TJ Sports Reveals Wild Rift China Esports Plans at the 2021 Tencent Esports Global Summit

On June 16, Bobby Jin, the Co-CEO of TJ Sports and assistant general manager of Tencent Games K6 Cooperation, unveiled the current esports plan for League of Legends Wild Rift in mainland China at the Tencent Esports Global Summit. There are three key developments that Jin unveiled during his presentation on the main stage of […] The post TJ Sports...

Team Vitality Launches Fan Token Through Partnership With Socios.com

Paris-based esports organization Team Vitality announced Friday that it will soon launch its own fan token on fan engagement and rewards app Socios.com. The fan token was developed in partnership with Chiliz, a blockchain provider that services esports, traditional sports, and other entertainment industries. Financial terms of this new endeavor were...

UK-Based Agency Borders Blurred Launches

Borders Blurred, a UK-based agency that aims to remove the borders between the music industry and gaming, has officially launched. The agency is the creation of seasoned music journalist John Robb, video gaming and esports consultant John Armstrong,  Decibel Studio co-founder David Elkabas, and former founder of Modern English Digital, co-founder of...

Exclusive: Tony Petitti Stepping Down as President of Sports and Entertainment for Activision Blizzard

The Esports Observer has learned that Tony Petitti, who became president of sports and entertainment for Activision Blizzard on August 17, 2020, is stepping down. Brandon Snow, the Chief Commercial Officer, Activision Blizzard Brand, Media & Esports Partnerships is said to be taking the place of Petitti. Prior to Activision Blizzard, Petitti had...

Casas Bahia Sponsors Fluxo

Brazilian retail giant Casas Bahia announced Thursday it is sponsoring Free Fire organization Fluxo. The deal was closed a few weeks after Fluxo co-founder Bruno “Nobru” Goes was announced as the Creative Head of Gaming of the company. Casas Bahia continues its expansion into esports after its main competitor, Magalu, announced its entrance into the...

Discover, share and read the best on the web

Subscribe to RSS Feeds, Blogs, Podcasts, Twitter searches, Facebook pages, even Email Newsletters! Get unfiltered news feeds or filter them to your liking.

Get Inoreader
Inoreader - Subscribe to RSS Feeds, Blogs, Podcasts, Twitter searches, Facebook pages, even Email Newsletters!