Advertising | The Guardian
The ads come and go so fast you have to speed up to watch them – and before you can see them properly they vanishI glimpse them in the distance just as the M4 readies itself to peter out into west London. They are now to be found along furred-up arterial roads in cities everywhere. They shine so brightly that you can probably see them from space. Up...
Advertising executive, 58, shares old-school tricks of the marketing trade, enjoyed by millions of viewersRory Sutherland is reaching for an analogy to describe his newfound status as one of the UK’s most viral TikTokers. “It’s a bit like Lord Byron, I woke up and found myself famous.”That he conjures up the name of a 19th-century romantic poet tells...
More than 16 months after the parliamentary committee (of which I was a member) handed down a bipartisan report, the PM is yet to respondBarely weeks after being elected prime minister in 1996, John Howard’s leadership, political courage and integrity were put to the test on the issue of gun ownership following the tragic mass shooting at Port Arthur....
The platform’s billionaire owner has seen its value plunge as advertisers run shy, revenues drop and user numbers fallTwo years ago, there was some trepidation among advertisers, anti-hate-speech groups and staff about Elon Musk’s acquisition of Twitter.Those concerns have been borne out: advertisers have sharply reduced spending on the platform, Musk...
Britain’s greatest shot putter who twice won the World’s Strongest Man competitionStanding close to 6ft 6in and weighing more than 26st in his athletic prime, Geoff Capes was a mighty figure who commanded international respect as a record-breaking shot putter, and later achieved even greater renown as a sporting personality through appearances in televised...
My father, Peter Rhodes, who has died aged 86, had a successful career in sales and advertising working for national newspapers, independent television and finally for Golf World magazine. As an accomplished sportsman, this was his dream job, enabling him to travel the world visiting the finest golf courses and resorts.Peter also played tennis, including...
Build your own newsfeed
Ready to give it a go?
Start a 14-day trial, no credit card required.