MarketingProfs Daily
Catch up on select AI news and developments from the past week or so. Stay in the know. Read the full article at MarketingProfs
AI's impact on businesses worldwide is already undeniable, and the anticipated impact even more profound. Check out these select stats on the growth of AI. Read the full article at MarketingProfs
In a special presentation, Kenda Macdonald, author of the bestselling Hack the Buyer Brain, explains the marketing crimes we often unwittingly commit--and how AI can help us escape the fiery depths. Read more and watch a clip. Read the full article at MarketingProfs
To help make sense of smorgasbord of digital marketing solutions available today, Smart Insights created an infographic covering top tool recommendations for 2024. Read the full article at MarketingProfs
The era of micro-targeting B2B decision-makers with narrow targeting attributes is over. Opt-outs are surging, data collection is limited, and once-granular targeting options are fading. It's time to face reality. Read the full article at MarketingProfs
As third-party cookies crumble, how do marketers measure success? Explore how closed-loop measurement adapts to a cookieless future. Understand its impact on marketing measurement and discover its benefits. Read more. Read the full article at MarketingProfs