Knowledge@Wharton is the online business analysis journal of the Wharton School of the University of Pennsylvania.
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Why Representation Matters in Marketing

Do TV commercials featuring diverse actors help increase sales? Wharton’s Zhenling Jiang tests this idea in her latest study on mortgage ads.…Read More

Tue May 28, 2024 20:01
Better Decisions with Data: Asking the Right Question

In this Nano Tool for Leaders, Stefano Puntoni and Bart De Langhe, authors of "Decision-Driven Analytics," explain how to get the most out of your data.…Read More

Tue May 28, 2024 18:40
Who Will Survive a Shakeout in the Electric Vehicle Market?

The edge goes to vertically integrated EV makers like Tesla and China’s BYD, along with legacy automakers and well-funded startups, according to Wharton’s John Paul MacDuffie.…Read More

Tue May 28, 2024 18:40
Inflation and the Housing Market | Susan Wachter

Professor Susan Wachter looks at ongoing issues in the housing market and how they connect to inflation.…Read More

Tue May 28, 2024 18:00
Why We All Need a Mental Spring Cleaning

Wharton Lecturer Mori Taheripour joins the show to discuss spring cleaning for our professional lives.…Read More

Sun May 26, 2024 23:58
Wholesale Prices Went Up in April. Here’s What That Means for Rate Cut Prospects

Charles Schwab Chief Investment Strategist breaks down the latest inflation & PPI numbers …Read More

Sun May 26, 2024 23:38

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