YouTube’s upfront—how AI, creators and non-skippable ads are all coming together
YouTube is giving ads more room to roam on the platform with a new creator “takeover” format and AI that will place more non-skippable ads into connected TVs.
Thu May 16, 2024 05:01
Samsung jabs Apple with snarky response to ‘Crush’ ad
BBH USA’s ad celebrates human creativity a week after Apple apologized for a controversial iPad Pro spot.
Thu May 16, 2024 01:00
AICP and David Shane follow one man’s journey to see his cheesy bread commercial at MoMA
Please visit this page to view the blog.
Wed May 15, 2024 23:28
Netflix upfront—NFL deal, in-house ad tech and more takeaways
Here’s a look at the biggest announcements from Netflix’s pitch to advertisers.
Wed May 15, 2024 22:27
Watch the newest commercials from All, Truist, Omni Hotels & Resorts
A dermatologist says, “Skin care can start in the laundry room” in a commercial for All Free Clear Laundry Detergent for Sensitive Skin.
Wed May 15, 2024 21:28
Warner Bros. Discovery upfront—takeaways from its pitch to advertisers
Warner Bros. Discovery sells franchises, shoppable ads and advanced targeting at its upfront.
Wed May 15, 2024 19:31
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